The packaging industry’s best resource for tracking all the latest innovative packaging solutions.
We closely monitor the global packaging market so that you can keep up to speed with all the very latest packaging innovations. This is a great way to help create great packaging ideas and inspire your next packaging project. If you have an innovative packaging example that you would like included, please let us know.
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Innovation Zone Examples
Left handed cookie pack delights 10% of consumers
It’s fair to say that the vast majority of packaging does not take into account whether the user is right or left handed. If anything, a right handed disposition is the norm with pack openings positioned for easy right handed application. Mondelez’s Oreo brand aims to change that and also get some PR mileage in …Read more >
Transparent bio plastic touted as aluminium aerosol alternative
Bio-based packaging has been a significant area of development over the last two or three years with many new iterations coming to market or in late stages of development. Hamburg, Germany headquartered raw material supplier Velox has joined the party with the development of a transparent bio plastic for use for aerosols. The business has …Read more >
100% post-consumer recycled cap is a market first
The number of 100% post-consumer recycled (PCR) initiatives to come to our attention at the Innovation Zone has seen a marked increase in recent months as brands see the opportunity to improve their environmental credentials with fully recycled offerings. Cleaning and personal care brand Seventh Generation has worked hard to position itself as an environmentally …Read more >
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