Alicante, Spain-based bike company Mondraker have launched a new packaging initiative. As a brand, they appreciate that bikes are an excellent carbon-avoiding method of transport, so they wanted to maintain the sustainable aspects of bike-riding by transitioning their bicycles into 100% recyclable cardboard packaging, with no plastic in use. The packaging mainly consists of cardboard, but the adhesive tape used is apparently derived from rice and the security seal is made from potato pulp, making the whole pack fully recyclable or compostable. The packaging is also delivered with two hook-and-loop fastener straps to encourage reuse. An additional benefit is the reduction of assembly time for the bikes, due to the efficient positioning of the bike within.
More info in The Innovation Zone.