Category: Innovations

February 2019

Ideation Station – Where’s the tension?

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Welcome to the latest Ideation Station newsletter brought to you by ThePackHub and Innovation Ink. This is the place to get some inspiration for your next packaging idea generation project.

 

 

Please forward this to your friends and colleagues to stay up to date with the latest Ideation Station news, ideas and inspiration.  Click here to subscribe.


Where’s The Tension?

 

There’s a lot of marketing talk about meeting ‘needs’ and ‘wants’. Today, however, it seems that we have most of what we ‘want’ and have so much choice that there’s not much we ‘need’ either. On the contrary, most of the research that I have seen suggests we want less, not more: given the vast range of options we are confronted with every time we make a purchase, our reaction seems to be to simplify the choice set we are given and we make no choice at all. We simply buy, or do, what we have always done. This reaction is great news for market leaders but for those of us working to bring something new to market, then we have a real challenge on our hands to break through the raft of existing options customers have.

So, when we are looking for new ideas, whilst our ideation sessions start by identifying problems, we  focus on those problems that are a big enough to mean that our solutions to these problems have a chance of breaking through and our target customers will find adopting our ideas worth the effort. We call this tension. If a problem lacks tension, then any solution may well struggle to break through.


Ideation Workshops

 

ThePackHub and specialist innovation expert Grahame Cox ofInnovation Ink offer workshops to create ideas and seek solutions to your big packaging challenges.

We can tailor the workshop to meet your needs. Moderated by Innovation Ink, we can bring together selected industry experts, ThePackHub team and your key internal stakeholders to develop a range of potential solutions to meet your packaging innovation challenges.

 

Innovation Zone ThePackHub - thepackhub.com
Help get those creative juices flowing by tapping into inspiration from 3,000 packaging innovations from ThePackHub’s Innovation Zone database. If you would like to find out more, book a workshop session, or talk about how the workshops can be applied to one of your packaging challenges email us now or call Paul Jenkins on +44(0)7906 624494.


January 2019

Ideation Station – What’s Your Problem?

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Welcome to the first Ideation Station newsletter brought to you by ThePackHub and Innovation Ink. This is the place to get some inspiration for your next packaging idea generation project.

 

 

Please forward this to your friends and colleagues to stay up to date with the latest Ideation Station news, ideas and inspiration.  Click here to subscribe.


What’s Your Problem?

 

Henry Ford once said, “If I’d asked them what they wanted, they’d have said a faster horse”. Whilst he may have been referring to the relevance of some forms of consumer research, his comment is also relevant to the challenges we face in our ideation sessions; our ability to generate great ideas can be constrained by our current view of the world.  One way to overcome this, building on the ‘I Wish’ exercise, is to spend time in these sessions identifying customer problems before we look at solutions.

Henry Ford’s ‘problem’ might have been that his customers wanted to get from A to B faster. Then again, it might have been that travel meant they had to own, and look after a horse, or that only one person at a time could travel on a horse, or that if it was raining, cold or hot then travelling on a horse was somewhat uncomfortable…….. and, of course, it could have been a combination of these. Getting to the heart of the precise problem, or problems, you are going to solve will define the direction your solution takes.

In our world of packaging design, what are the big problems troubling your customers? Once you have these, you’ll be much better equipped to find with some great solutions.


Ideation Workshops

 

ThePackHub and specialist innovation expert Grahame Cox ofInnovation Ink offer workshops to create ideas and seek solutions to your big packaging challenges.

We can tailor the workshop to meet your needs. Moderated by Innovation Ink, we can bring together selected industry experts, ThePackHub team and your key internal stakeholders to develop a range of potential solutions to meet your packaging innovation challenges.

 

Innovation Zone ThePackHub - thepackhub.com
Help get those creative juices flowing by tapping into inspiration from nearly 3,000 packaging innovations from ThePackHub’s Innovation Zone database. If you would like to find out more, book a workshop session, or talk about how the workshops can be applied to one of your packaging challenges email us now or call Paul Jenkins on +44(0)7906 624494.


December 2018

Ideation Station – What do you wish?

Read more ›

Welcome to the first Ideation Station newsletter brought to you by ThePackHub and Innovation Ink. This is the place to get some inspiration for your next packaging idea generation project.

Please forward this to your friends and colleagues to stay up to date with the latest Ideation Station news, ideas and inspiration.  Click here to subscribe.


What do you wish?

It’s often tempting in a brainstorming session to dive straight into generating ideas. As business people, we are primed for action. However, the brain is not unlike any other muscle in your body (is the brain a muscle?) and benefits from a bit of warming up. We find a great way to do that, is to use the ‘I wish’ question with an ideation group: take the issue you are focussed on in your idea generation session and spend a few minutes thinking about what, if you had a magic wand and could make anything happen, you really wish your packaging could do?

The ‘I wish’ approach has another benefit. It allows us to free our minds from being too rational – how often have you found yourself coming up with a packaging idea and immediately dismissing it: “that’s not practical” or “we’d never do that around here”? When you are free to ‘wish’ for something, we find it frees the mind from many of those rational constraints.

With a few good ‘I wish’ statements to hand, you can then set about the task of creating ideas to make those wishes come true.

 


Ideation Workshops

 

ThePackHub has teamed up with specialist innovation expert Grahame Cox of Innovation Ink to offer a series of workshops to create ideas and seek solutions to your big packaging challenges.
We can tailor the workshop to meet your needs. Moderated by Innovation Ink, we can bring together selected industry experts, ThePackHub team and your key internal stakeholders to develop a range of potential solutions to meet your packaging innovation challenges.

 

Innovation Zone ThePackHub - thepackhub.com
Help get those creative juices flowing with inspiration from nearly 3,000 packaging innovations from ThePackHub’s Innovation Zone database. If you would like to find out more, book a workshop session, or talk about how the workshops can be applied to one of your packaging challenges email us now or call Paul Jenkins on +44(0)7906 624494.


February 2018

2018 FoodTalk Awards will recognise innovations and advances in packaging

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FoodTalk Awards: prize packaging

Paul Jenkins, Managing Director of ThePackHub is delighted to be one of the judges for this year’s FoodTalk Awards, which take place at London’s Banking Hall on 15 June.

Although we take much of today’s food packaging for granted, it’s important to remember that every box, packet, bag and bottle has been specifically designed for a specific purpose. Helping to keep your favourite ingredients in good condition as they’re stored, stacked and transported, packaging is an integral part of the food chain.

 

It therefore makes perfect sense that the 2018 FoodTalk Awards will be recognising innovations and advances in packaging. Covering everything from takeaway packaging to retail packaging, the awards will be celebrating the very best in packaging design and originality.

 

The FoodTalk Awards

 

In 2018, the FoodTalk Awards will once again be showcasing everything that is new, innovative and original in the world of food. For the second year running, packaging will have its very own awards category, giving designers around the country the perfect opportunity to show the world the new and exciting projects they’ve been working on. As well as retail packaging, the awards will be looking at designs for takeaway food containers and food delivery packaging.

 

As Paul Jenkins from ThePackHub says, “I am delighted to be involved in this great initiative. It’s pleasing that packaging has its own award category again this year. There are some great food packaging innovations coming to market and I am really looking forward to being part of the judging panel for this free-to-enter competition. I look forward to seeing all the entries when they come in. Bring on the Smart Packaging!”

 

The importance of packaging

 

Ever since the first person put their eggs in a box to keep them safe or their flour in a bag for easy transportation, packaging has played an integral part in food production. These days, virtually every product on the supermarket shelves has its owned custom-made packaging, ensuring that all our food gets to us in perfect condition.

 

Often, packaging is also designed to help preserve food, so it can be enjoyed for even longer. The more advance packaging design becomes, the more it will help to reduce food waste and improve the quality of the food in our kitchens. Encouraging good packaging design can therefore help to improve the environmental credentials of the food industry as well as the quality of the end product that the consumer receives.

 

Brand identity

 

As well as playing an integral part in food transportation and storage, packaging is an important part of building a brand identity. Customers will often recognise a product by its packaging and the materials and design used will have an impact on how consumers see a product and the brand responsible for it.

From storage and transportation to marketing, packaging is an important part of the food industry. To find out more about the most innovative and exciting new designs in the world of packaging, stay tuned for the FoodTalk Awards 2018.

Entries close at midnight on 16 February via www.foodtalkawards.com.

Please visit ThePackHub website to find out more about the range of packaging innovation services we offer. We’ve delivered projects for a number of brand owner, retailer and packaging suppliers.

Until next time.


October 2017

Packaging Trend Watch – #3 – Digital Print

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Welcome to ThePackHub’s weekly packaging trend watch blog.

Each week, we’ll be focusing on a particular packaging innovation trend.   This time we take a look at some of the interesting recent digital print examples from ThePackHub’s Innovation Zone database.

The number of executions in this area is on the increase and digital print for packaging comes into it’s own with personalised packs and execution versioning. It is also increasingly becoming a viable alternative to conventional print methods.



For info, our next Innovation Zone Live! will be Thursday 17th May 2018. Venue in the midlands, UK to be confirmed.

This is the perfect opportunity to get up to speed with the very latest packaging innovations relevant to your business in an interactive and engaging seminar environment.

More details to follow.

Add to your calendar:

iCalendar  •  Google Calendar  •  Outlook  •  Outlook Online


#1 Spanish cold press juice brand Romantics is delivering a customised packaging solution to improve consumer brand engagement in more than 3,000 Spanish points of sale. The brand is using HP Indigo digital print technology to deliver a series of unique Romantics bottle labels. There are 100 different label executions in the range.  Digital print allows the Spanish business to easily create multiple executions as well as produce short runs with a quick turnaround. This strategy helps Romantics deliver a differentiated and more personalised experience to the end-user. Romantics used an HP Indigo WS6800 digital press to deliver the project.


#2 Leading packaging and filling equipment manufacturer, Sidel is collaborating with laser coding experts DataLase on the roll-out of a ground-breaking inline and real time digital printing technology. The ability to digitally print variable on-pack graphics at the point of filling is now a viable reality. High speed, quality printing is achieved through a unique inline digital printing (IDP) solution using DataLase’s colour-change pigment technology. The solution enables inkless fast turnaround digital printing. Beverage brand owners can now adopt mass customisation and personalisation designs.


#3 Latvian yoghurt drink maker Tukuma Piens has introduced a new limited edition pack design that sees one million different bottle labels being produced. The ‘Shake’ yoghurt cocktail range includes a unique bottle design for each consumer enabled by HP’s variable Mosaic printing technology. This is being used more and more by brand owners looking for creative pack versioning that is able to generate millions of unique graphics using a handful of base designs. Creative agency Immer Design Studio worked on the graphics.


#4 Yogurt brand Onken is embracing the increased demand for consumer personalisation with the introduction of a limited edition service, which allows consumers to create their own yogurt flavour combined with their name printed on the pack. Shoppers need to visit a special website – a virtual Onken YouGurt ‘factory’ – to choose their three flavours from a total choice of 12 giving the end user thousands of potential flavour combinations.  The bespoke offering is completed by having their name digitally printed of the yogurt pot. Onken YouGurt will run for a month and may pave the way for a more permanent execution.


These and many more form part of ThePackHub’s 2,000+ strong Innovation Zone database.

More insight from ThePackHub

Our brand new August report and presentation deck is now available and is great value at just £129 + VAT.  Receive a 8,500+ word report featuring 70 new packaging innovations plus an easy to share presentation format. Subscribe and receive each new report every month with a great discount.

These valuable monthly packaging reviews are free to Innovation Zone Guru subscribers.

You can order your October monthly report here.

Until next time. Happy innovating.

 

 


October 2017

Innovation Zone Snapshot – cut to size ecommerce packs, sugar cane based coffee packs and more

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Innovation Zone ThePackHub - thepackhub.com

Welcome to this week’s ThePackHub Innovation Zone snapshot.

ThePackHub collates 20 new packaging innovations a week and we have picked four recent examples for you to peruse below.

We have 2,000 packaging innovations uploaded to our Innovation Zone database with new members joining all the time.  Find out about how to subscribe here: www.thepackhub.com/the-innovation-zone/.


Our latest monthly innovation report for October featuring the stand out packaging innovations for the month is just £129 + VAT and out now.

You can stay up to date with the latest packaging innovation news by subscribing to our emails:


#1100 different label designs gives Spanish startup competitive edge

Spanish cold press juice brand Romantics is delivering a customised packaging solution to improve consumer brand engagement in more than 3,000 Spanish points of sale. The brand is using HP Indigo digital print technology to deliver a series of unique Romantics bottle labels. There are 100 different label executions in the range.  Digital print allows the Spanish business to easily create multiple executions as well as produce short runs with a quick turnaround. This strategy helps Romantics deliver a differentiated and more personalised experience to the end-user. Romantics used an HP Indigo WS6800 digital press to deliver the project.

More info in The Innovation Zone.


#2 Cut to size corrugated solution reduces packaging overuse

 

A new piece of kit has been launched that helps reduce the amount of air and packaging material that is used when sending out products in the fast growing e-commerce industry. Slimbox is a bespoke box creative capability that allows users to choose from a large number of boxes sizes from a Slimbox app or they can create a box by entering the dimensions. The machine is controlled entirely with the Slimbox app. The machine and the app get automatic updates with new boxes, creations and features.  Slimbox cuts the corrugated cardboard into the shape of the user’s choice and automatically decides the exact cutting speed and preferred quality to guarantee a perfect result. Slimbox claims to reduce user carbon emissions by at least 40%.

More info in The Innovation Zone


Our next event will be Thursday 17th May

Our next Innovation Zone Live! will be Thursday 17th May 2018. Venue in the midlands to be confirmed.

This is the perfect opportunity to get up to speed with the very latest packaging innovations relevant to your business in an interactive and engaging seminar environment.

More details to follow.

Add to your calendar:

iCalendar  •  Google Calendar  •  Outlook  •  Outlook Online


#3 Heat-retaining disposable flask enables delivery of hot tea within 30 minutes

Chai Point is India’s largest Chai tea retailer who have recently launched a new packaging format to help get hot product delivered to people’s homes. The innovation is a heat-retaining disposable flask.The business has expanded their services to deliver the hot tea as well as snacks to customers’ homes and offices within 30 minutes of placing an order.  All five layers of the pouch are approved for food industry usage with the innermost being certified BPA free.  Chai Point brings a perfectly brewed cup of Chai and is revolutionising the way Chai is consumed in India. The initiative started with from a Bangalore pilot store with expansion to other destinations expected to roll out soon in the Bangalore region and then beyond.

More info in The Innovation Zone.


#4 Sugar cane based coffee pack starts roll out

Family-owned Swedish coffee brand Löfbergs is testing the use of bioplastics for their coffee packs. Oil-based plastic packaging is being replaced with packs made primarily from sugar cane. Löfbergs have an aspiration to replace the use of all fossil plastics in their packaging by 2020. The recyclable plant-based packs reportedly reduce carbon dioxide emissions by about 10% and importantly have the same light and oxygen barrier properties as the oil-based plastic they are replacing. The solution is slightly more expensive than conventional methods but this cost is anticipated to come down over time.. Löfberg also have a Climate Compensation Programme through a solar energy project in coffee-growing Tanzania with an aim to reduce their climate impact by 40% to become Europe’s most sustainable coffee company.

More info in The Innovation Zone.


 

Please visit ThePackHub website to find out more about the range of packaging innovation services we offer. We’ve delivered projects for a number of brand owner, retailer and packaging suppliers.

Until next time. Happy innovating.


October 2017

Innovation Zone Snapshot – personalised pack and product, inline digital print and more

Read more ›

Innovation Zone ThePackHub - thepackhub.com

Welcome to this week’s ThePackHub Innovation Zone snapshot.

ThePackHub has been collating some great packaging innovation initiatives and we have picked four recent examples for you to peruse below.

We have 2,000 packaging innovations uploaded to our Innovation Zone database with new members joining all the time.  Find out about how to subscribe here: www.thepackhub.com/the-innovation-zone/.


Our latest monthly innovation report for September featuring the latest packaging innovations is just £129 + VAT and out now.

Please forward this to your friends and colleagues to benefit from staying up to date with the latest packaging innovation news.

They can click here to subscribe.


#1 Limited edition yogurt initiate combines personalised product and pack

Yogurt brand Onken is embracing the increased demand for consumer personalisation with the introduction of a limited edition service, which allows consumers to create their own yogurt flavour combined with their name printed on the pack. Shoppers need to visit a special website – a virtual Onken YouGurt ‘factory’ – to choose their three flavours from a total choice of 12 giving the end user thousands of potential flavour combinations.  The bespoke offering is completed by having their name digitally printed of the yogurt pot. Onken YouGurt will run for a month and may pave the way for a more permanent execution.

More info in The Innovation Zone.


#2 Inline digital print delivers variable graphics and text at point of filling

Leading packaging and filling equipment manufacturer, Sidel is collborating with laser coding experts DataLase on the roll-out of a ground-breaking inline and real time digital printing technology. The ability to digitally print variable on-pack graphics at the point of filling is now a viable reality. High speed, quality printing is achieved through a unique inline digital printing (IDP) solution using DataLase’s colour-change pigment technology. The solution enables inkless fast turnaround digital printing. Beverage brand owners can now adopt mass customisation and personalisation designs.

More info in The Innovation Zone


#3 Can shapes and sizes for every Australian’s requirements

Kraft Heinz has acknowledged the differing packaging requirements of Australian consumers with the introduction of a range of cans designed for four different types of eater. The standard ubiquitous can size has been replaced by four distinctive and non-standard shapes all designed to meet a specific meal occasion / user requirement. ‘The Lil’ One’ is a 130g meal for a younger child; ‘The One For One’ is a 220g designed for a teenager; ‘The One for Two’ is a option for couples and a family meal is met with the ‘The One For All’ 555g can. The serving sizes are part of a new campaign called ‘a can size for every Aussie’. The initiative follows a research study by Kraft Heinz that found that Australian shoppers were looking for ideal can sizes to meet different occasions and circumstances.

More info in The Innovation Zone.


#4 Single piece of rolled paper creates light

Japanese design studio Nendo has developed a clever innovation with potential future packaging applications. They have created a single piece of paper that is able to produce light when it is rolled. The amount of light produced is adjustable and white or orange light is projected depending on which way the paper is rolled. As the user tightens the roll of the paper, the light gets stronger.  The paper has printed electronic circuit boards using silver particle ink. The paper light has several immediate potential uses as a lamp or flashlight and with imagination perhaps future use in the packaging industry. Sounds like the start of a great ideation workshop!

More info in The Innovation Zone.

 


Please visit ThePackHub website to find out more about the range of packaging innovation services we offer. We’ve delivered projects for a number of brand owner, retailer and packaging suppliers.

Until next time. Happy innovating.


August 2017

Innovation Zone Snapshot – colour changing, protective coatings, compostable packs and more

Read more ›

Innovation Zone ThePackHub - thepackhub.com

Welcome to this week’s ThePackHub Innovation Zone snapshot.

ThePackHub has been collating some great packaging innovation initiatives and we have picked four recent examples for you to peruse below.

We have 1,900 packaging innovations uploaded to our Innovation Zone database with new members joining all the time.  Find out about how to subscribe here: www.thepackhub.com/the-innovation-zone/.


Our latest monthly innovation report for August featuring 70 packaging innovations is just £129 + VAT and out now.

Please forward this to your friends and colleagues to benefit from staying up to date with the latest packaging innovation news.

They can click here to subscribe.


#1 Fast food drink tray doubles as a smartphone speaker

Fast food giants McDonald’s have developed a new drink tray that doubles as a smartphone speaker and stand. The invention that you never knew you needed is a useful way to listen to music whilst eating. The innovation more than doubles the amplification of the sound much to the annoyance presumably of anyone sitting within 10 metres. The ‘McBoombox’ was created to acknowledge the anniversary of the McFlurry. All consumers need to do it  flip over their specially designed drink tray, unfold the speakers, place the smartphone into the McBoombox and enjoy. The activity is a collaboration between McDonald’s Canada who worked alongside the University of Waterloo’s Audio Research Group and design studio Stacklab. The drink tray uses 10-sided speaker openings with reflective surfaces that channel the sound more effectively than cardboard alone.

More info in The Innovation Zone.


#2 Can comes to life once chilled

An established thermochromic ink technology is being used for Unilever’s leading Lipton Iced Tea cans as part of a special promotion for Belgium music festival Tomorrowland.  Crown Bevcan has helped Lipton deliver this engaging new pack that sees the can ‘brought to life’ by consumers when chilled. The end result is a beverage can that essentially has two surface designs – before and after cooling. The pack has a strapline encouraging consumers to ‘chill the can and see the love’ which is literal in the sense that the word ‘love’ appears when the can has reached optimal consumption temperature.

More info in The Innovation Zone

 

 


BRAND NEW. A comprehensive and unique review of 70 packaging innovations for August 2017 with comment, analysis and insight.

 

Get a 10,000+ word report with lots of visuals, analysis and comment plus a slide deck for presenting. It’s a great way for you and your team to keep up to speed with all the latest packaging innovations.

Just £129 + VAT.

Order your brand new monthly report here.

 

 


#3 Protective coating has packaging waterproofing potential

 

Scientists from Canberra, Australia based Nanotechnology Research Laboratory have collaborated with the Australian National University (ANU) to develop a new spray-on material that repels water. The protective superhydrophobic coating has a lot of commercial potential to waterproof consumer products like mobile phones or prevent ice from forming on transport but also has several packaging applications. The surface has a layer of nanoparticles, the coating combining two plastics. The water-repellent coating is transparent and resistant to ultraviolet radiation.  The same principles could also be applied to make coatings that could be anti-corrosive, oil-repellent or even self-cleaning.

More info in The Innovation Zone.


#4 Substrate made from eucalyptus tree creates sustainable biscuit pack

Spanish winemaker Barbadillo has launched a consumer campaign for their best selling Castillo de San Diego wine with an interactive smart bottle initiative. Barbadillo is adding NFC (Near Field Communication) tags to 126,000 bottles, which is claimed to be the largest use of NFC tags for consumer engagement in the wine and spirts industry so far attempted in the world. A neck collar on each bottle is NFC-enabled and consumers simply need to tap with their smartphone. They  have the opportunity to win one of 12 prizes. There is also a code on the cork, which consumers can submit via their mobile for the chance of another instant prize. NFC experts Thin Film Electronics are behind the technology. Take up is improved by the fact that a mobile app is not required to participate, just a NFC enabled phone. The bottles are being sold in 15 Spanish supermarket chains.

More info in The Innovation Zone.

 


Please visit ThePackHub website to find out more about the range of packaging innovation services we offer. We’ve delivered projects for a number of brand owner, retailer and packaging suppliers.

Until next time. Happy innovating.


August 2017

Packaging Trend Watch – #2 – Shelf Stand out

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Welcome to ThePackHub’s weekly packaging trend watch blog.

Each week, we’ll be focusing on a particular packaging innovation trend.   This time we take a look at some of the interesting packaging innovations that tackle improving shelf stand out. The in-store battle ground has never been more competitive and we’ve selected four good examples of this in action.



A new patented manufacturing technique from Ontario based Montebello Packaging delivers an asymmetric beverage bottle shape to help create attention-grabbing shelf stand out.  uShape is a custom-shaped patented bottle for use in the beer, energy drinks, tea and coffee beverage markets. The bottle can be asymmetrically designed with a variety of features including flutes, embossing and debossing. Bottles can be dry-offset printed in up to nine colours.

Nestle International’s Travel Retail arm have created an engaging and attractive new packaging solution for their world-famous Smarties brand. The new pack has been designed by London brand design agency Echo. The round packs are a distinctive departure from the conventionally familiar Smarties tube. The giant Smarties sized packs have a circular dispenser that slides open to produce the contents.  This pack forms part of a range of special edition pack designs for Smarties in the Travel Retail gifting market.

A new way to create improved impact for tube packaging at the point of sale has been created with the development of the Carton Tube.   The new carton tube pack gives brand owners an innovative solution to improve shelf presentation. The contour of the carton for Schwarzkopf’s got2b styling gel brand follows the shape of the tube and ensures that the pack stays upright on shelf.

Uden, Netherlands based Abarka Packaging Solutions have introduced a new packaging development in response to the demand for a more authentic and retro look for jar packaging. The solution also helps to improve pack accessibility. The Skirt All design portrays the nostalgic imagery of a jar from the past that used cloth with string tied round the top as a closure.

These and many more form part of ThePackHub’s 1,890 strong Innovation Zone database.

We’ll be back next week with some more packaging trend thoughts.


More insight from ThePackHub

Our brand new August report and presentation deck is now available and is great value at just £129 + VAT.  Receive a 10,000+ word report featuring 70 new packaging innovations plus an easy to share presentation format. Subscribe and receive each new report every month with a great discount.

These valuable monthly packaging reviews are free to Innovation Zone Guru subscribers.

You can order your August monthly report here.


Insight coming soon…

Resealable Packaging Review – Available 1st September

An invaluable review of the resealable packaging market with the latest innovations from 25 different packaging suppliers with supplier details, images and extensive commentary.

Cost £499 + VAT. Pre-order now for £399 + VAT and save £100.


September Packaging Innovations Report – Available 1st September

A comprehensive review of 70 packaging innovations for September 2017 with comment, analysis and insight.

Cost £129 + VAT. Pre-order now for £99 + VAT and save £30.


Sustainable Packaging Innovations 2017 – Available 2nd October

Over 130 sustainable innovations covering recyclability, compostabilty, lightweighting, bio-material development and more with comment, analysis and insight.

Cost £499 + VAT. Pre-order now for £399 + VAT and save £100.


Until next time. Happy innovating.


July 2017

Innovation Zone Snapshot – E-paper coffee cup, NFC wine and more

Read more ›

Innovation Zone ThePackHub - thepackhub.com

Welcome to this week’s ThePackHub Innovation Zone snapshot.

ThePackHub’s innovation radar has been detecting some great packaging initiatives and we have picked four recent examples for you to peruse below.

ThePackHub now has nearly 1,900 packaging innovations uploaded to our Innovation Zone database with new members joining all the time.  Find out about how to subscribe here: www.thepackhub.com/the-innovation-zone/.


Our latest monthly innovation report for August featuring 70 packaging innovations is just £129 + VAT and out on Tuesday 1st.

Please forward this to your friends and colleagues to benefit from staying up to date with the latest packaging innovation news. They can click here to subscribe.


#1 E-paper cup is powered by hot coffee

Created and designed in Finland, Muki is an innovative reusable coffee cup that has an e-paper display powered by its contents. It uses the thermal energy of the coffee to power the cup display. What might be particularly appealing to consumers, is the ability to change the screen visual throughout the day to suits moods and habits. The mug comes with an app that allows uploading and sending images to friends’ mugs. A double plastic structure protects the electronic parts. Bluetooth connects the cup to the user’s smartphone. Patent applications in the USA, the EU and many other markets have been made. This could have several packaging applications in due course.

More info in The Innovation Zone.

 


#2 Recycling boost with research looking to replace carbon black in plastic packs

The ongoing challenge of recycling black plastic is being taken on with a new two-year research project. The initiative is backed by the EU’s Horizon 2020 research and innovation programme and aims to replace the carbon black in plastic packaging to improve recycling rates. Presently, carbon black makes the plastic trays invisible to sorting machines and it is estimated that around 1.3 billion trays a year are not recycled. Lincolnshire-based compounding specialist Luxus is working with rigid plastics manufacturer One51 and Swedish processor Polykemi. The aim is to seek alternatives that are detectable by near-infrared (NIR) sorting technologies.  The work is a progression of previous work to identify detectable alternatives by the Luxus owned masterbatch supplier Colour Tone.

More info in The Innovation Zone.


BRAND NEW. A comprehensive and unique review of 70 packaging innovations for August 2017 with comment, analysis and insight.

 

Get a 10,000+ word report with lots of visuals, analysis and comment plus a slide deck for presenting. It’s a great way for you and your team to keep up to speed with all the latest packaging innovations.

Just £129 + VAT.

Order your brand new monthly report here.

 

 

 


#3 UV inks allow for discrete product traceability codes

Huntingdon based Videojet has announced the provision of a selection of UV fluorescing inks that can be used to deliver discrete codes for product traceability purposes. The inks can be used for both Thermal Inkjet as well as Continuous Inkjet printing technologies and deliver great adhesion to a variety of substrates  To prevent product mix-up as well as to ensure traceability, pharmaceutical products such as vials and injectable products are marked with a Data Matrix barcode identifier.  Ultraviolet inks are seen as an effective solution for pharmaceutical brand owners looking for an invisible traceability feature.

More info in The Innovation Zone.


#4 Largest ever NFC wine and spirits campaign connects 126,000 consumers

Spanish winemaker Barbadillo has launched a consumer campaign for their best selling Castillo de San Diego wine with an interactive smart bottle initiative. Barbadillo is adding NFC (Near Field Communication) tags to 126,000 bottles, which is claimed to be the largest use of NFC tags for consumer engagement in the wine and spirts industry so far attempted in the world. A neck collar on each bottle is NFC-enabled and consumers simply need to tap with their smartphone. They  have the opportunity to win one of 12 prizes. There is also a code on the cork, which consumers can submit via their mobile for the chance of another instant prize. NFC experts Thin Film Electronics are behind the technology. Take up is improved by the fact that a mobile app is not required to participate, just a NFC enabled phone. The bottles are being sold in 15 Spanish supermarket chains.

More info in The Innovation Zone.


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