Category: Digital Print

January 2019

Innovation Zone Snapshot – Infrared scanner can detect freshness of food to reduce food waste

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Innovation Zone ThePackHub - thepackhub.com

 

Welcome to this week’s ThePackHub Innovation Zone snapshot.

ThePackHub collates 20 new packaging innovations each week and we have picked four recent examples for you to peruse below.

Find out about how to subscribe here.

Book a 15 minute online demo here.

ThePackHub’s Sustainable Packaging Compendium is out now. Find out more and order here. If you would like to download a free sample report, please let us know.

You can click here to subscribe to ThePackHub’s blogs.


Half Price Special Offer
Sustainable Packaging Compendium

 

Earlier this year, ThePackHub Sustainable Compendium was launched. The essential guide to sustainable packaging included a comprehensive summary of over 450 important sustainable innovations, exclusive industry research, supplier guide detailing the packaging industry’s major contacts and a Who’s Who of the sustainable packaging companies.

The last of the stock of the compendium is now available at 50% discount for the price of just £449 +VAT

If you would like to purchase a copy at this great value price, please use the link below. You will receive a printed copy as well as a PDF version:

https://www.thepackhub.com/services/sustainable-packaging-compendium-2018-special-offer/

Once they are gone they are gone, there will be no more printed.


#1 Infrared scanner can detect freshness of food to reduce food waste

Every year, a third of all food produced in the world is wasted. This is equivalent to 1.3 billion tonnes according to figures from the United Nations Food and Agricultural Association. A new innovation has been developed by researchers at Fraunhofer in the hope of reducing the perfectly edible food that is wasted due to consumers not being sure if it is still fresh to eat. Scientists from the German research institute have developed a small infrared portable scanner that will determine if a food item has gone bad as well as its degree of ripeness. The solution could prove to be a useful tool for retailers, industry food handlers and consumers to help prevent what is essentially unnecessary food waste. The device is based on a high-precision near-infrared sensor. An infrared beam is shone on the food and the reflected light is measured across the IR spectrum. The absorption spectrum from the food is compared with a known sample to help determine the food condition. The scanner is still in the demonstrator stage with consumer testing at supermarkets due to start later this year.

More info in The Innovation Zone.


#2 Anti-fog coating helps extend freshness of refrigerated foods

Bostik provides adhesive technologies across a wide range of sectors including construction, automotive, aerospace, rail and, of course, packaging. The business has developed a new anti-fog coating for flexible film lids. The solution stops water droplets from forming as well as helping to extend freshness of refrigerated foods that suffer with moisture. The technology also helps improve produce appeal by keeping lids clear so consumers can see the contents. The co-polyester coatings combine anti-fog capability alongside heat seal functionality. This requires one process step instead of two and work with existing converting equipment.. The coatings have excellent seal strength to PET with a smooth peel when opened.


#3 Reverse vending scheme starts Brazil market roll out

Agricultural and consumer goods giant Cargill has combined with Triciclo on a new recycling initiative. TriCiclos began in Chile in 2009 with an objective to create a triple of sustainability goals based on social, environmental and financial needs. The businesses have come together to offer a new option for the correct disposal of packaging to Brazilian consumers. A pilot of seven machines can now accept a range of packaging formats including carton packs, aluminium, steel and PET. Each type of waste has a score and in exchange for the packaging waste, consumers can earn points to earn money off utility bills, public transport tickets or mobile phone bills. All brand packaging, not just Cargill’s can be accepted. Consumers need to register for free using the Return Machine itself, via an app or through the www.triciclo.eco.br website. The collected material is sent to recyclers and cooperatives to generate new raw materials. See also Reverse vending machine trial rewards theme park goers and Reverse vending machine helps recycle festival plastics.

 

More info in The Innovation Zone.


#4 Algae-based bio-material doesn’t require land or fresh water to develop

Scientists from Tel Aviv University are working on a new bio-plastic derived from marine microorganisms in an attempt to reduce the environmental impact of biodegradable plastics. The new process does not rely on fertile soil and fresh water to grow the plant matter, which is in short supply in many parts of the world. This also puts demands on farming capacity that needs to be used to grow food crops. Researchers from Tel Aviv University have been developing a sea lettuce algae called Ulva lactuca to help create a new bio-material. It is cultivated in the sea, and then fed to single-celled Haloferax mediterranei microorganisms, which excrete a PHA bioplastic polymer. This can then be used to produce biodegradable plastics. Work is ongoing accessing alternative bacteria and algae to find combinations capable of producing bio-plastics with different functional properties. A research paper has been published in the Bioresource Technology journal.

More info in The Innovation Zone.


 

 

Join our new sustainable packaging Facebook group More Plastic Than Fish and be part of the conversation.  Join here.


Please visit ThePackHub or call us on +44(0)118 963 9990 to find out more about the range of packaging innovation services we offer. We’ve delivered projects for a number of brand owner, retailer and packaging suppliers.

Until next time. Happy innovating.


December 2018

Innovation Zone Snapshot – Danone supports flavoured water brand with 100,000 unique designs

Read more ›

Innovation Zone ThePackHub - thepackhub.com

 

Welcome to this week’s ThePackHub Innovation Zone snapshot.

ThePackHub collates 20 new packaging innovations each week and we have picked four recent examples for you to peruse below.

Find out about how to subscribe here.

Book a 15 minute online demo here.

ThePackHub’s Sustainable Packaging Compendium is out now. Find out more and order here. If you would like to download a free sample report, please let us know.

You can click here to subscribe to ThePackHub’s blogs.


Half Price Special Offer
Sustainable Packaging Compendium

 

Earlier this year, ThePackHub Sustainable Compendium was launched. The essential guide to sustainable packaging included a comprehensive summary of over 450 important sustainable innovations, exclusive industry research, supplier guide detailing the packaging industry’s major contacts and a Who’s Who of the sustainable packaging companies.

The last of the stock of the compendium is now available at 50% discount for the price of just £449 +VAT

If you would like to purchase a copy at this great value price, please use the link below. You will receive a printed copy as well as a PDF version:

https://www.thepackhub.com/services/sustainable-packaging-compendium-2018-special-offer/

Once they are gone they are gone, there will be no more printed.


 

#1 Danone supports flavoured water brand with 100,000 unique designs

Danone is once again exploiting the opportunities that digital print for packaging offers for brands to deliver differentiated products the possibility of individual and uniquely different pack designs.  Danone’s Danish mineral water brand Aqua d’Or has introduced 100,000 1.25 litre water bottles in unique packs. Danone is marketing a holiday edition of its Sparkles flavoured water brand. Northern German based All4Labels Group company Folienprint Rako produced the label using an HP Indigo 20000 Digital Press combined with HP Smartsteam Collage software from HP. Several seed designs consisting of snowflakes, reindeer and seasonal food were converted automatically into unique creations by HP print software using an algorithm that automatically generates a high number of unique graphic patterns. The bottles feature winter-themed designs by Danish artist Emil Kozak. See also Danish water brand differentiates with over 3 million unique bottles.

More info in The Innovation Zone.


#2 Self-adhesive label made of renewable grass paper

German self-adhesive materials and coatings supplier VPF has launched a new self-adhesive labelstock made of readily available and renewable grass paper. The material is marketed for use in the food, beverage and cosmetics industries. The fresh fibre content is 50%.  There are significant resource and CO2 emission savings to be enjoyed as less than one litre of water is needed per ton of grass fibre pulp created. This compares to around 6000 litres of water per ton when producing conventional wood cellulose labels. The grass paper is available in  95 g/m2 and is recyclable, compostable and FSC-Mix certified. The grass paper material has been approved for direct food contact and is available in two different adhesives coatings as standard. See also Paper made from grass to be used in food industry and Sun dried grass paper packaging delivers dramatic energy savings.


#3 Microwavable crisps taste like they’ve just been handcooked

German self-adhesive materials and coatings supplier VPF has launched a new self-adhesive labelstock made of readily available and renewable grass paper. The material is marketed for use in the food, beverage and cosmetics industries. The fresh fibre content is 50%.  There are significant resource and CO2 emission savings to be enjoyed as less than one litre of water is needed per ton of grass fibre pulp created. This compares to around 6000 litres of water per ton when producing conventional wood cellulose labels. The grass paper is available in  95 g/m2 and is recyclable, compostable and FSC-Mix certified. The grass paper material has been approved for direct food contact and is available in two different adhesives coatings as standard. See also Paper made from grass to be used in food industry and Sun dried grass paper packaging delivers dramatic energy savings.

 

More info in The Innovation Zone.


#4 Coca Cola ups ante with new 100% rPET collaboration

Soft drinks giant Coca-Cola European Partners (CCEP) has committed to ensure that at least 50% of the material it uses for its PET bottles comes from recycled plastic by 2025. It is further boosting the use of recycled materials in its bottles with a supply agreement with Loop Industries to purchase 100% recycled PET (rPET). Loop Industries is an innovation technology company that has created a proprietary process that decouples plastic from fossil fuels to break down waste PET plastic to create virgin-quality PET plastic that can be used for food-grade packaging. They are reported to be the only company in the world that can depolymerize all forms of waste PET plastic with zero energy input to create virgin-quality PET plastic. Loop rPET will be used in Coca Cola’s packaging as soon as 2020.

More info in The Innovation Zone.


 

 

Join our new sustainable packaging Facebook group More Plastic Than Fish and be part of the conversation.  Join here.


Please visit ThePackHub or call us on +44(0)118 963 9990 to find out more about the range of packaging innovation services we offer. We’ve delivered projects for a number of brand owner, retailer and packaging suppliers.

Until next time. Happy innovating.


December 2018

Innovation Zone Snapshot – Personalised packs offer good seasonal gifting option

Read more ›

Innovation Zone ThePackHub - thepackhub.com

 

Welcome to this week’s ThePackHub Innovation Zone snapshot.

ThePackHub collates 20 new packaging innovations each week and we have picked four recent examples for you to peruse below.

Find out about how to subscribe here.

Book a 15 minute online demo here.

ThePackHub’s Sustainable Packaging Compendium is out now. Find out more and order here. If you would like to download a free sample report, please let us know.

You can click here to subscribe to ThePackHub’s blogs.


Half Price Special Offer
Sustainable Packaging Compendium

 

Earlier this year, ThePackHub Sustainable Compendium was launched. The essential guide to sustainable packaging included a comprehensive summary of over 450 important sustainable innovations, exclusive industry research, supplier guide detailing the packaging industry’s major contacts and a Who’s Who of the sustainable packaging companies.

The last of the stock of the compendium is now available at 50% discount for the price of just £449 +VAT

If you would like to purchase a copy at this great value price, please use the link below. You will receive a printed copy as well as a PDF version:

https://www.thepackhub.com/services/sustainable-packaging-compendium-2018-special-offer/

Once they are gone they are gone, there will be no more printed.


 

#1 Personalised packs offer good seasonal gifting option

ersonalisation has been one of the main beneficiaries of the digital print for packaging revolution with several executions that exploit the technology to deliver unique and meaningful pack executions. Coca Cola got the ball rolling with their multinational Share A Coke campaign that showed what could be done with a well managed campaign. Unilever have also been part of the party with personalised campaigns for Marmite as well as Vaseline – Personalised skin care brand perfect for gifting. The multinational consumer goods company has again worked with UK leading personalised gifting and fulfilment company Intervino with an introduction of personalised Dove Body Cream for the Christmas gifting season. See also Bath time gift set gets the personalised pack treatment. Shoppers can go online and choose a name to go on 75ml jars.

More info in The Innovation Zone.


#2 Detachable panels deliver fully recyclable pouch

Mondi and manufacturer of cleaning, care and conservation products Werner & Mertz have combined to develop a new pouch format to improve recyclability. The 100% recyclable pouch will be used for Werner & Mertz’s environmentally friendly cleaning brand Frosch and has detachable panels to make the separation of materials much easier. The PE mono-material pouch has come to fruition in a collaboration that also includes EPEA, Der Grüne Punkt and Institut cyclos-HTP. Its spout and cap are also made of PE. As well as improved recycling capability, the concept offers clear benefits related to sealing strength.  The pouch has two layers. The outer layer is printed with branding elements. When the pouch is empty, it is


#3 Microwavable crisps taste like they’ve just been handcooked

A new pack format has been developed that helps to recreate the fresh taste of newly handcooked crisps in a move that could shake up the at-home snacking market. The Heat & Eat brand from Fairfields Farm promises to deliver the experience of delicious hot crisps straight from the microwave in just 30 seconds to taste like handcooked crisps that have just come from the fryer. Each bag contains 125g of hand-cooked crisps and a 50g dip. Heat & Eat is packed in a special, microwavable bag. Consumers just need to tear the bag along the zip, remove the dip and put in the microwave. Heat & Eat is available in two flavours; Sea Salted with Tomato Salsa Dip and Cheese & Chive with Caramelised Onion Dip.

 

 

More info in The Innovation Zone.


#4 Unit-dose pack has push-through ease

Manufacturer of flexible packaging headquartered in Vienna, Austria, Constantia Flexibles has created a new blister pack innovation via their Product Excellence Centre in Spain. They have developed a new solution that makes unit-dose packaging more user-friendly. The innovative strip pack concept has been designed for oral dosage pharmaceutical pills and tablets. The Flexible Blister solution is claimed to combine portability and ease of use with excellent barrier functionality. The aim was to make a strip pack with a PET-based laminate with push-through ease. It has none of the sharp edges of a traditional blister. The developers were able to add micro-perforations to the PET laminate layer whilst keeping the aluminium barrier layer intact. The force needed to push the tablet through can be modified to achieve childproof and/or easy-to-open features.

More info in The Innovation Zone.


 

 

Join our new sustainable packaging Facebook group More Plastic Than Fish and be part of the conversation.  Join here.


Please visit ThePackHub or call us on +44(0)118 963 9990 to find out more about the range of packaging innovation services we offer. We’ve delivered projects for a number of brand owner, retailer and packaging suppliers.

Until next time. Happy innovating.


December 2017

Innovation Zone Snapshot – personalised seasonal packs, child resistant zipper and more

Read more ›

Innovation Zone ThePackHub - thepackhub.com

Welcome to this week’s ThePackHub Innovation Zone snapshot.

ThePackHub collates 20 new packaging innovations a week and we have picked four recent examples for you to peruse below.

We now have 2,130 packaging innovations uploaded to our Innovation Zone database with new members joining all the time.  Find out about how to subscribe here: www.thepackhub.com/the-innovation-zone/.


Our brand new monthly innovation report for December is out featuring the stand out packaging innovations for the month is just £129 + VAT and out now.


Seasonal Report Out Soon

Following the successful publications of seasonal reviews in 2015 and 2016, ThePackHub is again putting together a comprehensive report reviewing 2017’s festive packaging examples.  The seasonal packaging report can be yours for just £349 + VAT. Reserve your copy now.


 

 

 

 

 

 

 

 

 

 

 

For a chance to win a personalised Vaseline pack, vote for your Innovation of the Week.


You can stay up to date with the latest packaging innovation news by subscribing to our emails:


#1 New technology delivers 10 year biodegradable plastic

North American flexible packaging business Layfield have developed a new solution that improves plastic’s sustainability performance. The new initiative biodegrades in a matter of years rather than centuries unlike the majority of existing plastics in the market. The company’s new technology delivers a new plastic that should degrade in around 10 years in landfill. BioFlex will initially be used for the packaging of products such as coffee, peanuts and potato chips. It has a closure strip (that is also degradable within 10 years), which is available in a range of different sizes and colours. It is claimed the gas created from degrading 1,000 pounds (453kg) of these bags can power an electric car for a year. BioFlex is seen as resilient and maintains pack integrity. There is no requirement for any special equipment or any need to make adjustments to the packaging process. Unlike other biodegradable products, Bioflex will not break down early from oxygen or UV light.

More info in The Innovation Zone.


#2 Eye-catching carton board pack forms star shape

A new structural pack design has dynamically helped to bring a brand logo to life as well as grab consumer’s attention on shelf. Davidoff cigar sub brand Yamasa has a star as part of its logo design and this pack has been created with five individual diamond-shaped folded cartons each housing a cigar that are bound together.with a banderole. The packs combined form a star shape. The solution sees carton board being used as an alternative to metal tubes. The star-shaped brand is printed offset with hot foil finishing. The folded carton can also be stacked as a pyramid at the point of sale The folded carton also has the advantage that a single cigar can be removed from the pack and remains safely packed and well protected to take home.

More info in The Innovation Zone


#3 Child-resistant reclosure with tabbed profile improves senior users’ pack access

A new child resistant pack has a differentiated tab mechanism that helps to keep tiny hands out of packs but assists those adult users with dexterity challenges to open easily. It is a tricky challenge for suppliers to provide child resistance but to still deliver a pack that can be opened by the target audience. The cost-effective Tab-Lok solution from provider of resealable, flexible zipper packs Zip-Pak can integrate into current manufacturing processes without the requirement for significant equipment changes or investment.

The unique differentiator of Tab-Lok is the tab mechanism on the zipper profile that is used to open and access the contents. The tabbed profile provides the necessary deterrent for younger children, yet still provides easy accessibility for older consumers that are often challenged by child-resistant packaging. The tab feature offers a simple yet effective opening experience. The zip features a multi-align fastener called Vector that requires minimal alignment to reseal. The zipper integrates into existing machinery with only minor modifications required.

More info in The Innovation Zone.


#4 Chocolate packs tap into growing personalisation trend

This year’s Christmas pack design for Ferrero’s Kinder packs gives shoppers the opportunity to put the gift recipient’s name on the pack. This is one of several initiatives spotted in the Innovation Zone that are embracing the growing personalisation trend. Customers can personalise their own box with their name and one of three characters; a penguin, reindeer or snowman.  Ferrero have, of course, previously created their ‘Your Nutella, Your Way’ campaign that saw names on packs for their famous Nutella product. London based design agency Pemberton & Whitefoord (P&W)  has designed this seasonal packaging. The seasonal collection has strong shelf-standout against other seasonal confectionery products on the market.

More info in The Innovation Zone.


Please visit ThePackHub website to find out more about the range of packaging innovation services we offer. We’ve delivered projects for a number of brand owner, retailer and packaging suppliers.

Until next time. Happy innovating.


November 2017

Innovation Zone Snapshot – compostable packs, barcode innovations and more

Read more ›

Innovation Zone ThePackHub - thepackhub.com

Welcome to this week’s ThePackHub Innovation Zone snapshot.

ThePackHub collates 20 new packaging innovations a week and we have picked four recent examples for you to peruse below.

We now have 2,120 packaging innovations uploaded to our Innovation Zone database with new members joining all the time.  Find out about how to subscribe here: www.thepackhub.com/the-innovation-zone/.


Our latest monthly innovation report for November is out featuring the stand out packaging innovations for the month is just £129 + VAT and out now.


Seasonal Report Out Soon

Following the successful publications of seasonal reviews in 2015 and 2016, ThePackHub is again putting together a comprehensive report reviewing 2017’s festive packaging examples.  The seasonal packaging report can be yours for just £349 + VAT. Reserve your copy now.


 

 

 

 

 

 

 

 

 

 

 

For a chance to win a personalised Vaseline pack, vote for your Innovation of the Week.


You can stay up to date with the latest packaging innovation news by subscribing to our emails:


#1 Technology transforms any standard pack barcode into a two-way interactive tool

WestRock owned Multi Packaging Solutions has partnered with Knutsford, Cheshire, UK technology business Smartglyph to deliver a potentially transformation new technology for on pack consumer communication. SmarterBarcodes is a technology that can transform a standard barcode into a two-way interactive communications tool without any change to the existing pack or barcode. This allows consumers to interact with a brand and product by simply scanning the standard ubiquitous barcode found on all packs with their smart phone device. This technology optimises the use of existing pack space and requires no artwork or pack changes. It can immediately make packaging interactive giving the consumer access to enhanced product information, videos, discount coupons, games or promotions. SmarterBarcodes requires the user to download a generic app. The brand-owner has the ability to personalise this app and action campaigns in real-time, deciding what the consumer sees after scanning the pack barcode. This provides the flexibility to adapt or completely change a promotional campaign without changing the packaging.

More info in The Innovation Zone.


#2 Glass tricks user into thinking they are drinking something else

A new cocktail glass has been developed that aims to change consumer’s perceptions of the contents. The Vocktail glass has three layers of sensory stimulation effecting the senses of sight, smell and taste and has been designed to trick users into thinking they are drinking something other than water. The development has potential future implications for the role of packaging in influencing consumer senses and subsequent product perceptions. The Vocktail glass has been created by National University of Singapore research fellow Nimesha Ranasinghe. The glass has LED lights fitted that change the colour of the liquid contents.This alone has an impact on the sense of taste. The glass also pumps  which spray scents from the rim. Finally, their are also electrodes on the rim, which touch the tongue to alter the taste perceptions.By modulating electrical flow, it is possible to make the tongue sense specific flavours.

More info in The Innovation Zone


Our next event will be Thursday 17th May

Our next Innovation Zone Live! will be Thursday 17th May 2018. Venue in the midlands to be confirmed.

This is the perfect opportunity to get up to speed with the very latest packaging innovations relevant to your business in an interactive and engaging seminar environment.

More details to follow.

Add to your calendar:

iCalendar  •  Google Calendar  •  Outlook  •  Outlook Online


#3 Compostable peanut bag is a sports venue first

The Kansas City Chiefs American football team has become the first professional sports venue in the US to sell pre-packed peanuts made from compostable packaging. The compostable bag will be sold throughout general concessions at the club’s Arrowhead Stadium, where they sell more than 15,000 bags in the stadium’s concessions every season.. Food services company Aramark asked German chemical giants BASF to deliver the compostable bag solution. BASF worked with Missouri Organic Recycling to test packaging prototypes to ensure that the final product meet the required composting guidelines for both quality and safety. The end product is the first-of-its-kind commercially available peanut bag to be made from BASF’s certified compostable biopolymer and adhesive.

More info in The Innovation Zone.


#4 Retail ready pack reduces shelf footprint by 45%

One of the largest food producers in Brazil, Grupo Predilecta has recently launched an innovative retail ready pack for stand-up pouch tomato sauce packs. The business’s objective was to make the retail point of sale more practical and efficient. The new pack not only improves shelf impact it also occupies less than half the shelf space of the same quantity of the previous version. The box used to transport the sauces can be transformed into gondola displays. In addition, the displays can be stacked to improve practicality in the supply chain and at the point of sale. Tests carried out by the company’s packaging development team show that the same amount of sauce using the display case occupied a total area of 36 cms of shelf space compared to 20 cms for the previous format – a difference of 45%. The display boxes were developed by Esmarca and are produced by Klabin.

More info in The Innovation Zone.


Please visit ThePackHub website to find out more about the range of packaging innovation services we offer. We’ve delivered projects for a number of brand owner, retailer and packaging suppliers.

Until next time. Happy innovating.


November 2017

Innovation Zone Snapshot – photos on packs, bacteria killing packaging and more

Read more ›

Innovation Zone ThePackHub - thepackhub.com

Welcome to this week’s ThePackHub Innovation Zone snapshot.

ThePackHub collates 20 new packaging innovations a week and we have picked four recent examples for you to peruse below.

We now have 2,110 packaging innovations uploaded to our Innovation Zone database with new members joining all the time.  Find out about how to subscribe here: www.thepackhub.com/the-innovation-zone/.


Our latest monthly innovation report for November is just out featuring the stand out packaging innovations for the month is just £129 + VAT and out now.


 

Early bird discount ends this Friday 24th November

Following the successful publications of seasonal reviews in 2015 and 2016, ThePackHub is again putting together a comprehensive report reviewing 2017’s festive packaging examples.  Early bird ends this Friday. The seasonal packaging report can be yours for just £349 + VAT. Reserve your copy now at an early bird price of just £299 + VAT.


 

You can stay up to date with the latest packaging innovation news by subscribing to our emails:


#1 Spirit pack converts into mobile connected speakers

Global rum brand Bacardi is making available their dark rum variant Carta Negra in a unique pack format complete with value-added music speaker set. Manufactured by Shepreth, Cambridgeshire headquartered MW Luxury Packaging, the pack holds a bottle of Bacardi’s black rum alongside two high quality speakers embedded in the packaging. The speakers can be connected to a mobile device using a wire, with the mobile stored in a recess at the back of the pack. The container has been made using recycled rigid board. The pack is held shut with two strong magnets with the Bacardi bottle held in place in vacuum formed fitments. The speakers and power pack are held in a specially printed flute platform. The pack is being pitched for use in a variety of places such as dinner parties and on the beach.

More info in The Innovation Zone.

#2 Future food packaging could use viruses to kill bacteria

Researchers at Hamilton, Ontario McMaster University have been working on an innovative way to improve food shelf life. According to a study published in American Chemical Society, future food packaging might fight ‘fire with fire’ and use viruses to kill bacteria. The idea is that the packaging would contain viruses called bacteriophages (phages) that kill the bacteria. These phages are unlike antibiotics in that they only kill certain types of bacteria. A challenge thus far has been to keep the phages alive once incorporated into the packaging. Researchers may now have found a way. They have managed to embed phages in soluble films known as ‘sugar glasses’. These films consist of two components. Pullulan is used to prolong the shelf life of fruit and trehalose, which is a sugar used as a stabilizing agent in freeze drying. In a liquid state, the phage-containing films were applied to packaging paper and air-dried at room temperature overnight. The phages that were embedded in the mixture of both pullulan and trehalose were still able to infect harmful bacteria such as Lysteria monocytogenes up to three months later. The phages that were embedded in just pullulan or trehalose lost their bacteria-killing effect within two weeks.

More info in The Innovation Zone


Our next event will be Thursday 17th May

Our next Innovation Zone Live! will be Thursday 17th May 2018. Venue in the midlands to be confirmed.

This is the perfect opportunity to get up to speed with the very latest packaging innovations relevant to your business in an interactive and engaging seminar environment.

More details to follow.

Add to your calendar:

iCalendar  •  Google Calendar  •  Outlook  •  Outlook Online


#3 Family moments captured on pack

Tang is a powdered soft drink available in the Mexico market. The leading brand has introduced a new initiative as a follow-up to their recent ‘We’re Home Made’ campaign. The activity sees images of consumers and families on packaging through a ‘Family Album’ promotion. Consumers can have their images of special family moments printed on their very own packs as well as the opportunity to win a year’s supply of product. The promotion invites consumers to share photos and their stories online. There are 110 lucky consumers that will be selected to print the Tang packaging marketed throughout Mexico. The sleeves have been produced by Camargo Cia de Embalagens using HP Indigo 20000 digital technology that allows for this high quality printing of customized images. We have reported on several initiatives of this nature recently in the Innovation Zone. See Limited-edition vodka bottles feature on-pack consumer portraits and Personalised chocolate bars encourages consumers to engage.

More info in The Innovation Zone.


#4 Gift box opening reflects breaking chocolate ritual

Nestle’s KitKat brand have recent contributors to the Innovation Zone with a couple of new examples. The chocolate pack is helping to bring to life the consumer ritual of eating the product by breaking the product in half with a box that does exactly the same. The pack has been launched in the Brazilian market and features a gift box offering. KitKat Celebreak is an innovative box with nine units of KitKat Mini, in Milk, Dark and White variants. The cardboard box is easy to break in half and is an interesting ‘on brand alternative to conventional pack openings. The pack has designed by WPP owned CBA B+G.

More info in The Innovation Zone.


Please visit ThePackHub website to find out more about the range of packaging innovation services we offer. We’ve delivered projects for a number of brand owner, retailer and packaging suppliers.

Until next time. Happy innovating.


October 2017

Packaging Trend Watch – #3 – Digital Print

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Welcome to ThePackHub’s weekly packaging trend watch blog.

Each week, we’ll be focusing on a particular packaging innovation trend.   This time we take a look at some of the interesting recent digital print examples from ThePackHub’s Innovation Zone database.

The number of executions in this area is on the increase and digital print for packaging comes into it’s own with personalised packs and execution versioning. It is also increasingly becoming a viable alternative to conventional print methods.



For info, our next Innovation Zone Live! will be Thursday 17th May 2018. Venue in the midlands, UK to be confirmed.

This is the perfect opportunity to get up to speed with the very latest packaging innovations relevant to your business in an interactive and engaging seminar environment.

More details to follow.

Add to your calendar:

iCalendar  •  Google Calendar  •  Outlook  •  Outlook Online


#1 Spanish cold press juice brand Romantics is delivering a customised packaging solution to improve consumer brand engagement in more than 3,000 Spanish points of sale. The brand is using HP Indigo digital print technology to deliver a series of unique Romantics bottle labels. There are 100 different label executions in the range.  Digital print allows the Spanish business to easily create multiple executions as well as produce short runs with a quick turnaround. This strategy helps Romantics deliver a differentiated and more personalised experience to the end-user. Romantics used an HP Indigo WS6800 digital press to deliver the project.


#2 Leading packaging and filling equipment manufacturer, Sidel is collaborating with laser coding experts DataLase on the roll-out of a ground-breaking inline and real time digital printing technology. The ability to digitally print variable on-pack graphics at the point of filling is now a viable reality. High speed, quality printing is achieved through a unique inline digital printing (IDP) solution using DataLase’s colour-change pigment technology. The solution enables inkless fast turnaround digital printing. Beverage brand owners can now adopt mass customisation and personalisation designs.


#3 Latvian yoghurt drink maker Tukuma Piens has introduced a new limited edition pack design that sees one million different bottle labels being produced. The ‘Shake’ yoghurt cocktail range includes a unique bottle design for each consumer enabled by HP’s variable Mosaic printing technology. This is being used more and more by brand owners looking for creative pack versioning that is able to generate millions of unique graphics using a handful of base designs. Creative agency Immer Design Studio worked on the graphics.


#4 Yogurt brand Onken is embracing the increased demand for consumer personalisation with the introduction of a limited edition service, which allows consumers to create their own yogurt flavour combined with their name printed on the pack. Shoppers need to visit a special website – a virtual Onken YouGurt ‘factory’ – to choose their three flavours from a total choice of 12 giving the end user thousands of potential flavour combinations.  The bespoke offering is completed by having their name digitally printed of the yogurt pot. Onken YouGurt will run for a month and may pave the way for a more permanent execution.


These and many more form part of ThePackHub’s 2,000+ strong Innovation Zone database.

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