Trend Tracking: Paper bottles are getting traction and here’s why
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Trend Tracking: recycling initiatives are increasing and this is why
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Trend Tracking: switching to paper-based packs is showing no signs of slowing
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Trend Tracking: seaweed developments taking the lion’s share of pre-commercialised bio-packs
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Trend Tracking: refillable and reusable packaging growing faster than ever before
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Innovation Zone Snapshot – supermarket moves to recycled coastal plastic for chilled fish trays
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Innovation Zone Snapshot – Child-proof detergent box is fully recyclable
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Innovation Zone Snapshot – Special edition ketchup label incorporates plantable tomato seeds
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Please forward to your friends and colleagues to stay up to date with the latest packaging innovation news. They can click here to subscribe.
#1 Special edition ketchup label incorporates plantable tomato seeds
Kraft Heinz has announced the introduction of a special edition ketchup bottle designed to promote the core tomato product ingredient. The new bottle for the Brazilian market incorporates a plantable label that consumers can then grow their own tomatoes. The goal of the “First Tomato” activity is to highlight the ketchup’s main ingredient. The brand originated the activity following consumer insight that many still don’t believe that Heinz Ketchup is essentially made from tomatoes. The campaign has been developed by the São Paulo headquartered Africa Agency. The brand wanted to show that the quality of its product comes from the naturalness of the ingredients hence encouraging consumers to plant their Heinz tomatoes at home. Consumers who buy 55 reais (£7.50) or more in Heinz products at Pão de Açúcar’s e-commerce channel can win the Heinz Ketchup complete with the plantable label.
#2 Wood fibre-based material looks like plastic or glass
Premium paperboard company Holmen Iggesund has announced the introduction of a new wood material that can be used as a replacement for glass or plastic. The aim of the Conic prototype is to help brands achieve their sustainability goals whilst also supporting shelf and in-the-hand pack impact. The new wood fibre-based and malleable material looks like plastic or glass and uses an emerging technology developed by Holmen Iggesund, which makes it possible to replace plastic with natural materials in malleable products. The solution is seen as having the most likely initial applications for the cosmetics industry, which has many products in plastic formats that can now be made of these durable wood fibre materials. The first prototype conceived is a conically shaped filling cup and a transparent container, which can be used for creams or liquid soaps. The product is packed in an outer box incorporating Holmen Iggesund’s multi-layered Solid Bleached Board Invercote carton. The pre-launch prototype requires further development work including the conception of an industrial demonstration plant.
More info in The Innovation Zone.
#3 Prototype rPET water bottle developed that uses no and low-value plastics
Danone-owned leading water brand Evian has announced the culmination of a four-year collaboration with Canada-based recycling technology developers Loop Industries. The fruits of the development partnership is a ground-breaking prototype rPET bottle that utilises no and low-value plastics. These materials might otherwise go to waste. The technology can utilise PET plastic waste from a range of sources including plastic collected from the ocean as well as coloured and opaque plastics. The process involves breaking down plastic waste into monomers, which are purified and then repolymerised into virgin quality Loop PET plastic. The aim of the rPET prototypes is to enable more plastics to be kept in use and lessen the reliance on fossil fuel sourced plastics. Evian has vowed to switch to 100% recycled plastics for all of its plastic bottles by 2025. The new Loop plastic recycling technology will be rolled out across all markets.
More info in The Innovation Zone.
#4 Smaller gravy drums save 40 tonnes of paper per year
Premier Foods, the owners of the UK’s favourite gravy brand, Bisto, has announced that it has made the drums that their gravy granules are sold in smaller in height by 8mm. The move to the shallower tub is reported to save 40 tonnes of paper per annum. Bisto is manufactured at Premier’s plant in Worksop, Nottinghamshire, which required significant changes to the production lines. This included new sensors to be able to detect the shorter tubs, and alterations to sealing and capping equipment. The new pack will contain an extra 20g of product, the equivalent of six servings, but the price per serving will remain the same. The move will be across the range of flavours, which includes Beef, Chicken, Turkey, Onion and Vegetable. The Worksop site produces 50 million tubs of granules annually. They are also currently investigating alternative materials for their recyclable plastic lid.
More info in The Innovation Zone.
Packaging question of the week
How does your recycling change when you are on holiday/vacation? Vote and comment now.
Last week, 59% will be attending a face-to-face packaging trade show, exhibition or conference before the end of the year.
Please visit ThePackHub or call us on +44(0)118 963 9990 to find out more about the range of packaging innovation services we offer. We’ve delivered projects for a number of brand owner, retailer and packaging suppliers.
Until next time. Happy innovating.
Innovation Zone Snapshot – Chocolate range gets recyclable overhaul
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Please forward to your friends and colleagues to stay up to date with the latest packaging innovation news. They can click here to subscribe.
#1 Chocolate range gets recyclable overhaul
Confectionary giants The Ferrero Group has announced that its iconic Ferrero Rocher range will switch to a more recyclable box with reduced materials use. The packaging has been criticised by some in the past for its lack of recyclability. The “new eco-designed boxes” are the outcome of a partnership between Ferrero Group’s R&D department and materials science experts Milliken. The transition to a recyclable box apparently saw the development of more than 29 different plastic resins iterations. The final design is made from PP, which is easier to recycle across markets around the world. The new design will use 40% less plastic for its 16-piece box and 38% less plastic for its 30-piece box. The company further calculates that approximately 2,000 tonnes of plastic globally will be saved in the first year of rollout and will have at least a 30% lower carbon footprint. The box will maintain its transparency and will see a phased roll-out in markets across the globe. The initiative is part of Ferrero’s commitment to making 100% of its packaging reusable, recyclable or compostable by 2025.
#2 Refillable packaging scheme moves in-store
Market-leading UK supermarket chain Tesco is now offering a range of reusable packaging for some of the major brands in trial stores to reduce the use of single-use packaging. The retailer has previously worked with Loop with an online refill offering with the next phase of the programme to move to in-store availability. When customers visit the Loop display within 10 selected English stores, they can expect to see more than 80 brands in refillable packaging. When they are finished with the contents of the packs, they can return to the Tesco store where it will be cleaned and restocked to be sold again. A deposit of £0.20 is paid per product and will be refunded through the use of an app upon return to the Loop display within the Tesco store.
More info in The Innovation Zone.
#3 Rainbow recyclable packaging for chocolate brand
UK-based multinational packaging giants DS Smith are collaborating with Dutch chocolate company Tony’s Chocolonely to launch a six-pack of chocolate with fully recyclable packaging. The distinctive ane impactful multipack has a viewing window on both sides, allowing the shopper to see the “rainbow range” of chocolate. The bottom of the pack folds inwards and secures, so the chocolate can be easily packaged and closed. The mono-material pack, which incorporates a useful carry handle, is made from 100% corrugated cardboard, allowing for the easy recycling of the pack in standard paper waste streams across markets. This pack has been delivered in accordance with DS Smith’s goal to produce only reusable or recyclable packaging by 2023.
More info in The Innovation Zone.
#4 PaperLock technology keeps potatoes fresh as well as reducing plastic use
Tasteful Selections has announced the launch of plastic-free potato packaging. The introduction of the recyclable and compostable packaging is in line with a fruit and veg sector industry trend to switch out of plastic-based materials. This new paper packaging with ‘PaperLock’ technology offers both light protection and absorption properties that protect the produce as well as reduce the amount of plastic used. The new packaging has been in development for a long time which has seen improvements in fibre strength and packaging integrity to make the item more comparable with plastic
More info in The Innovation Zone.
Packaging question of the week
Will you be attending a face-to-face packaging trade show, exhibition or conference before the end of the year? Vote and comment now.
Last week, 89% think that consumers need more incentives to increase their recycling.
Please visit ThePackHub or call us on +44(0)118 963 9990 to find out more about the range of packaging innovation services we offer. We’ve delivered projects for a number of brand owner, retailer and packaging suppliers.
Until next time. Happy innovating.
Innovation Zone Snapshot – Yoghurt cup made with 80% paperboard reduces plastic usage
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Please forward to your friends and colleagues to stay up to date with the latest packaging innovation news. They can click here to subscribe.
#1 Yoghurt cup made with 80% paperboard reduces plastic usage
US yoghurt brand Chobani has introduced a new paper-based cup with the objective of reducing the amount of plastic used. The cup is 80% paperboard and has a plastic lining to create a barrier. The paperboard is made from responsibly sourced and renewable material. The move is a first for a national dairy brand in the US market. The cups are not yet widely recyclable due to the current infrastructure of the US recycling industry. The aim is to reduce the amount of plastic used compared with regular plastic yoghurt cups. Chobani worked closely with its packaging supplier to ensure that an airtight seal and the same shelf-life were achieved. The new packs will have ‘new paper-based cup’ on the pack. The initiative demanded almost two years to develop and Chobani aim to roll this out across their wider portfolio in due course.
#2 Beer handle pack diminishes plastic use by 70%
The beer multipack collation market is undergoing a lot of change with many changes coming to market that primarily focus on reducing or eradicating plastic use. No specific new format appears to be dominating with several constructions coming to our attention at the Innovation Zone. Skol beer brand has announced the commencement of a new packaging format pilot that promised to reduce the amount of plastic used by 70% for their beer packs. The Snap Pack replaces the previously used shrink film. The new solution wraps around the cans with a useful handle attached directly to the top of the packaging. The cans are fixed together with the use of glue dots. The new beer packs will be tested in Ribeirão Preto. The product is in line with Ambev’s intention of zero plastic pollution by 2025.
More info in The Innovation Zone.
#3 Gas-tight coating helps to extend fizziness of drinks
Researchers at the Ruhr University Bochum (RUB) in Germany have found a way of extending the fizziness of cola for much longer than is normally achieved. Thanks to a process called Plasma Enhanced Chemical Vapour Deposition (PEVCD), an extremely thin gas-tight coating of a few nanometers thick can be applied to the inside of a PET (polyethylene terephthalate) bottle. This reduces the escape of gas by 20-100 times, thereby extending the shelf life of fizzy drinks from four weeks to around a year. The coating is very environmentally friendly too, as the amount of coating used is negligible. The process could be of interest to other areas of the food industry, such as milk production and for extending the shelf life of other foodstuffs. It could also have some applications for medicines and microelectronics.
More info in The Innovation Zone.
#4 Soap in refillable corrugated board pack reduces plastic use
California-based Lab Clean, a manufacturer of environmentally conscious health and beauty soaps for personal care, has announced the launch of a foaming soap product that comes in a refillable corrugated board pack. The product, launched under the Bayes brand, consists of a plastic pouch with a spout at its base inside a corrugated box, reducing plastic use by around 70%. The internal pouch is said to comprise only 25% of the overall packaging weight. The product comes in four different fragrances, Lavender, Lemon Basil, Rosemary Mint and Eucalyptus Lavender, and the pouches contain 2 litres (67 fl oz). Lab Clean has produced Bayes Foaming Hand Soap using plant-derived ingredients, which is confirmed by the USDA as ‘Biobased Certified.’ The Bayes Eco Refill box is available for purchase on Amazon.
More info in The Innovation Zone.
Packaging question of the week
Do you use in-store soft plastic recycling schemes? Vote and comment now.
Last week, 27% have home composting
Please visit ThePackHub or call us on +44(0)118 963 9990 to find out more about the range of packaging innovation services we offer. We’ve delivered projects for a number of brand owner, retailer and packaging suppliers.
Until next time. Happy innovating.
