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February 2024

From Plastic to Paper: The Rising Tide of Paperisation

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Innovation Zone

ThePackHub Innovation Zone Snapshot

by Paul Jenkins, Managing Director of ThePackHub.
I’m pleased to share with you an Innovation Zone snapshot update, which provides a glimpse into the emerging trends on ThePackHub’s global packaging innovation platform.

We have a brand new report out soon! Check out Refill & Reuse Compendium Vol 3

The Innovation Zone database platform is a reliable destination for keeping up-to-date with the latest global packaging initiatives. With a comprehensive collection of packaging innovations worldwide (8,106 as of this morning), you can stay informed about the latest developments and advancements in packaging.

Visit our platform today to learn more.

Don’t keep the latest in packaging innovation to yourself! Share the knowledge with your colleagues and friends by forwarding this newsletter to them.  Click here to subscribe.

From Plastic to Paper: The Rising Tide of Paperisation

This week, we’re taking a deep dive into another leading packaging trend in terms of the phenomenon of ‘paperisation’. We continue to track many examples of products switching from plastic to paper-based solutions with ThePackHub’s Innovation Zone platform seeing 18% of the innovations focusing on paperisation over the last three months. It’s one of our four major sustainable packaging trends that we have identified.

As well as many new paperisation innovations (more on them below), we’ve also checked recent research and report findings to support this growth claim. For example, a recent survey by Two Sides Europe, ‘Trend Tracker Survey 2023’, showed that 76% of respondents view paper-based packaging as home compostable, while 55% perceive it as more environmentally friendly.

More analysis by Two Sides Europe shows that European consumers have strong preferences for sustainability in their paper product choices, with 67% prioritizing items from sustainably managed forests and 37% paying attention to forestry certification labels like Love Paper. Additionally, 67% advocate for recycled paper usage, while 41% are inclined to avoid retailers not reducing single-use, non-recyclable packaging. Notably, the preference for printed magazines among European consumers has risen to 51% from 35%.

GIVE ME FIVE!
Here are five new paperisation packaging initiatives you should know about recently posted to the Innovation Zone.
1. Drewsen Spezialpapiere, based in Lachendorf, Germany, has introduced PROSEAL Heat Sealable Paper, tackling plastic reduction in packaging for dry and non-food items. With a water-based coating for seamless sealing, it’s reported as ideal for various applications, including food and non-food packaging. Certified for food contact and recyclable, it offers optional FSC or PEFC certifications. Compatible with flexo and gravure printing, it ensures smooth processing for manufacturers.

2. Spiro Pack is a paper void fill replacing polystyrene. Its spiral tissue design offers a unique alternative to traditional crinkle fill and packing peanuts. Occupying 80% less space than crinkle shred, it simplifies packing and cleanup. Spiro Pack expands to ten times its size, reducing handling and staff time. Comparative studies reveal its reported superiority, filling 1,200% more boxes than Crinkle Cut. This efficiency yields significant cost savings. It is customizable for colour and printing options.

3. UK retailer Marks & Spencer has slashed plastic use by 79% in their Café sandwiches with new recyclable paper and FSC board packaging, cutting 4.5 million units of plastic. Aligned with their Plan A to reduce 1 billion plastic units by 2027, aiming for net zero by 2040. This follows the removal of 75 million plastic units ahead of target in 2023/24.

4. Germany’s Monta has introduced a new paper tape in its Greenline range, promoting recyclable packaging. Made at Monta’s German plant, it features a natural rubber adhesive and chlorine-free bleached pulp carrier from sustainable forestry. It is designed to seal cardboard boxes and mail pouches and offers strong adhesion and moisture resistance up to 60°C. Silicone-free and compatible with water-based ink for printing, it comes in brown (843) and white (852) variants. A plastic-free option, it can be recycled with cartons, targeting organic producers and e-commerce.

5. Smurfit Kappa has introduced a packaging solution for Biobest, replacing EPS packs for transporting live bumblebees with AquaStop paper and hexacomb fitments. Passing outdoor durability tests for 6-8 weeks ensures bee safety for pollination. Aligned with Biobest’s sustainability commitment, Smurfit Kappa emphasizes AquaStop’s recyclability as a Styrofoam alternative and their broader range of paper-based solutions for regulatory compliance.

We have seen a slight slowing down of the paperisation trend from its peak around two or three years ago. Operators are acknowledging (again) the inexpensive benefits of plastic to reduce waste and carbon footprint in certain applications.

Brand new Compendium Volume 3
Save – now taking early bird orders

We are delighted to announce ThePackHub’s Refillable & Reusable Packaging Compendium Volume 3, your essential guide to navigating the booming refillable and reusable packaging sector. Authored by ThePackHub’s Refill & Reuse Specialist, Wayne Barron, this comprehensive 200-page report offers an in-depth analysis of global trends, showcasing over 150 innovative reuse solutions across a variety of consumer categories.

Discover the leading brands, retailers, and suppliers pioneering in this space and gain insights to grow in this rapidly growing market. Featuring exclusive interviews with ten industry experts and detailed case studies on Dizzie’s successful prefill business model and the Refill Coalition’s Aldi trial, this report is an invaluable resource for anyone looking to make an impact in the reusable packaging landscape.

Find out more and save here.

Everything you need to know about the latest stand-out packaging patents!

Researched and analysed by ThePackHub’s Katie Roselaar.

More information coming soon.

Expert Interview
Alexander Sobolenko – Releaf Paper

Releaf Paper were one of six winners of ThePackHub’s inaugural Packaging Startup Awards.

Releaf Paper is the world’s first producer of pulp and paper made from green waste. They use fibres of fallen leaves to produce materials for packaging manufacturing. Releaf Paper is produced from raw materials collected by public utilities within urban areas. As a result, they are not only disposing of waste but processing it into incredibly sustainable paper and materials for packaging manufacturing.

We speak to CEO Alexander Sobolenko about their initiative in this recent interview.

Leading brand owners, retailers, and packaging suppliers trust the Innovation Zone to stay ahead with the latest packaging innovations. Contact us to learn how membership can enhance your company’s understanding.
Until next time. Happy innovating!

February 2024

Refill and Reuse: The Growing Movement in Sustainable Packaging

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Innovation Zone

Leading brand owners, retailers, and packaging suppliers trust the Innovation Zone to stay ahead with the latest packaging innovations. Contact us to learn how membership can enhance your company’s understanding.

ThePackHub Startup Snapshot

by Paul Jenkins, Managing Director of ThePackHub.

I’m pleased to share with you an Innovation Zone snapshot update, which provides a glimpse into the emerging trends on ThePackHub’s global packaging innovation platform. We have a brand new report out soon! Check out Refill & Reuse Compendium Vol 3

 

 

 

 

Don’t keep the latest in packaging innovation to yourself! Share the knowledge with your colleagues and friends by forwarding this newsletter to them.  They can click here to subscribe.

Refill and Reuse: The Growing Movement in Sustainable Packaging

This week, we’re taking a deep dive into the world of refillable and reusable packaging. Our Innovation Zone platform continues to see many new initiatives, with 15% of our innovations focusing on refill and reuse over the last three months. It’s one of our identified four major sustainable packaging trends.

As well as many new refill & reuse innovations (more on them below), we’ve also checked recent research and report findings to support this growth claim. For example, a recent Ellen MacArthur Foundation study shows 89% public approval for reusable packaging in aluminium. 86% of respondents express the likelihood of buying preferred brands in reusable aluminium if priced the same as plastic. An overwhelming 93% indicate a likelihood to return reusable aluminium packaging.

Market analysis by the U.S. Plastics Pact and Closed Loop Partners’ Center for the Circular Economy reveals that respondents emphasize the importance of brands offering reusable products and packaging. 56% of respondents deem it important for brands to offer reusable products and packaging, and 47% use reusable products or services weekly. 45% describe the price of reusable solutions as about the same as a single-use product.

Research from City to Sea shows that a significant 69% of consumers express readiness to embrace products in returnable packaging, highlighting a growing interest in sustainable alternatives. Moreover, over half (53%) show a preference for brands offering prefilled returnable packaging, with this figure soaring to 84% among those who have previously engaged with such packaging solutions.

GIVE ME FIVE!

Here are five new refillable and reusable packaging initiatives we think you should know about recently posted to the Innovation Zone.

 

 

  1. Gilac, a French plastic food container manufacturer, introduces a sustainable alternative to traditional cardboard packaging for pizzas and cakes. Spearheaded by GM Martin Bouthiaux, their reusable, recyclable round box, made from HDPE, boasts longevity and recyclability. With a ribbed bottom for food freshness and vents to prevent condensation, it comes in seven colours and offers customization opportunities. Manufactured in Gilac’s Ain factory, this initiative helps to promote sustainability and waste reduction in the food industry.
  2. Reuseabox, a UK-based supplier, offers sustainable packaging solutions with used, new, and recycled cardboard boxes, including single-wall, double-wall, pallet boxes, and Octabins. They promote the circular economy, aiming to reduce environmental impact and waste by encouraging cardboard box reuse. Collaborating with the University of Lincoln, their 2022 Impact Report shows significant benefits. Reusing cardboard saves 5 trees, 0.7 tonnes of carbon, 4,315 KWH of energy, and 148,352 litres of water per tonne, demonstrating its environmental effectiveness over recycling.
  3. JDE Peet’s, known for brands like Kenco and Douwe Egberts, has introduced home-recyclable paper refill packs for instant coffee in the UK and Ireland, shifting from plastic to paper. With over 85% paper content, the packaging aims to ease consumer adoption of reusable options and can be recycled at home. After a year of development, the packs offer a 96% reduction in packaging compared to a standard glass jar and a 15-month freshness guarantee. This initiative extends to Kenco and Douwe Egberts packs and introduces L’or to the refill format for the first time.
  4. TOMRA, in partnership with the city of Aarhus in Denmark, has launched a pioneering three-year pilot for reusable takeaway packaging. It’s the world’s first open-managed system, shifting the city from single-use to reusable containers via automated collection points. Businesses and consumers benefit from 24/7 returns with monetary incentives. Initially targeting drink containers, TOMRA aims to expand to other materials, promoting resource efficiency and reducing litter and emissions. Collaboration with Visa, MasterCard, and Shift4 ensures seamless payments. Automated collection and sanitization enables scalability as well as local job creation.
  5. Bower Collective (see interview below), a UK-based leader in reusable packaging, has introduced Packaging As A Service, expanding its circular system to home and personal care brands. Established in 2020, Bower aims to combat plastic waste through its BowerPack system, integrating innovative packaging design, software, and automation. With support from Innovate UK, Bower has served over 110,000 households, eliminating 90,000 kg of single-use plastic. The system boasts an 80% return rate and over 4,300 5-star reviews. Bower aims to offer its sustainable solution to the wider market, featuring end-to-end tracking, real-time data, bespoke design, turnkey management, and potential carbon emissions savings up to 90%.

The resurgence in refillable and reusable initiatives is starting to reshape industries like cosmetics, food, beverage and household. As companies continue to innovate, the market is likely to accelerate. We are still seeing lots of pilots and trials, but we anticipate larger-scale initiatives coming through the innovation pipeline in 2024.

Brand new Compendium Volume 3
Save – now taking early bird orders

We are delighted to announce ThePackHub’s Refillable & Reusable Packaging Compendium Volume 3, your essential guide to navigating the booming refillable and reusable packaging sector. Authored by ThePackHub’s Refill & Reuse Specialist, Wayne Barron, this comprehensive 200-page report offers an in-depth analysis of global trends, showcasing over 150 innovative reuse solutions across a variety of consumer categories.

Discover the leading brands, retailers, and suppliers pioneering in this space and gain insights to grow in this rapidly growing market. Featuring exclusive interviews with ten industry experts and detailed case studies on Dizzie’s successful prefill business model and the Refill Coalition’s Aldi trial, this report is an invaluable resource for anyone looking to make an impact in the reusable packaging landscape.

Find out more and save here

Refill Expert Interview
Nick Torday of Bower Collective

We recently took the opportunity to talk to Nick Torday at Bower Collective. In this 15-minute conversation, Nick talks us through his Bowerpack reusable packaging system.

Until next time. Happy innovating.


November 2023

Startup Snapshot: This Week in Packaging Innovation

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Innovation Zone

ThePackHub Startup Snapshot

by Paul Jenkins, Managing Director of ThePackHub.
I’m pleased to share a new initiative from ThePackHub where we focus on the exciting world of packaging startups.

Startups are the lifeblood of the packaging innovation industry and we believe are worthy of some extra attention here.

The Innovation Zone database platform is a reliable destination for keeping up-to-date with the latest global packaging initiatives. With a comprehensive collection of more than 7,800 packaging innovations worldwide, you can stay informed about the latest developments and advancements in packaging. Visit our platform today to learn more.

 

Don’t keep the latest in packaging innovation to yourself! Share the knowledge with your colleagues and friends by forwarding this newsletter to them.  They can click here to subscribe.

Innovation Zone – Startup of the week #1

Low cost temperature tracker needs no power supply

CleanTech & Beyond is a deep-tech university spin-off located at the centre of innovation district in Rayong, Thailand, that specialises in developing advanced materials for environmental sensing applications. The company’s DTI, or “Digital Temperature Indicator,” is an irreversible temperature indicator label that allows temperature-tracking at the item level and displays the status in both visual and digital formats when an item is exposed to temperatures outside of a specific threshold. The DTI’s core technology is based on patented thermoresponsive materials. The DTI is created to broaden the usage of passive RFID/NFC labels from just tracking items to include sensing and ensuring the quality of temperature-sensitive products. The DTI can constantly track the ambient temperature of an attached item without any external power sources – no need for batteries, with the cost of a DTI reported to be comparable to traditional RFID/NFC labels.

Via ThePackHub Innovation Zone.

The Startup Interview #3

In the third of a series of interviews with packaging startup founders and entrepreneurs, I chat with Alistair Ezzy, Sales Director of ecoMLR, a recent winner of ThePackHub’s Packaging Startup Awards.

You may also watch a couple of our most recent video interviews

Innovation Zone – Startup of the week #2

Estonian startup gets funding for wood-based alternative to bubble wrap

Raiku is an Estonian startup that has developed an innovative protective packaging product alternative to PE (polyethylene) bubblewrap. The company’s product is made from sustainable wooden ‘springs’. They have now announced that they have received funding of €8.8M (£7.7m), made up of a €5.65 million grant from the European Innovation Council (EIC) and €3.15 million in investments from private sector investors, including Kaamos, Vestman, Little Green Fund, as well as numerous private investors from Estonia and Finland. The company’s primary objective with this new funding is to advance its chemical-free and compostable packaging material technology, establish its first factory, and expand production on a global scale. Raiku specialises in creating sustainable, protective, and entirely natural packaging materials with a low CO2 footprint to address the pressing issue of packaging waste ending up in landfills and nature.

Via ThePackHub Innovation Zone.

Available to donwload in seven days!

ThePackHub is excited to announce our very first Packaging Startup Report.

The report will provide you with valuable insights and ideas from 30 packaging startup founders. You’ll find out how they successfully brought their ideas to market. You’ll also discover what areas of packaging innovation they expect to thrive, moving forward. Plus, they will share what motivates them to innovate.

But that’s not all!The Packaging Startup Report will also provide you with more than 150 startup innovations, complete with images, detailed analysis from ThePackHub’s very own Paul Jenkins, and contact details.

With over 200 pages of useful information, The Packaging Startup Report is exactly what you need for 2024 and beyond. Take a look for yourself.  You can download a free sample of the report here.

The Packaging Startup Report will be available on Friday 1st December, as a downloadable PDF document.

Save now. Early Bird Rate £289 (€329 / $349) (Launch price £329 (€379, $399)).

So, order your copy now and get yourself a discount on this gold mine of commercially valuable information.

Extra discounts are available for Innovation Zone members, please Contact ThePackHub team for more information.

Act now and save with our Very Early Bird Discount.
Find out what’s in the report and order here.
Until next time. Happy innovating.

November 2023

The Award Goes To… A Sneak Peek at The Standout Nominees

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Innovation Zone Snapshot from ThePackHub
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Innovation Zone

ThePackHub Innovation Zone Snapshot

by Paul Jenkins, Managing Director of ThePackHub.
I’m pleased to share our latest snapshot update, which provides a glimpse into the emerging trends fromThePackHub’s global packaging innovation platform – the Innovation Zone.

Today, I’m taking a special look at The Sustainability Awards.

The Innovation Zone database platform is a reliable destination for keeping up-to-date with the latest global packaging initiatives. With a comprehensive collection of more than 7,600 packaging innovations worldwide, you can stay informed about the latest developments and advancements in packaging. Visit our platform today to learn more.
Don’t keep the latest in packaging innovation to yourself! Share the knowledge with your colleagues and friends by forwarding this newsletter to them.  They can click here to subscribe.

Five stand out innovations I spotted whilst judging The Sustainability Awards.

I was lucky to be once again part of the esteemed judging panel for this year’s Sustainable Packaging Awards. I was one of more than 50 judges tasked with assessing the many entries across two rounds. The winners will be announced in Amsterdam on Tuesday, 14th November (register here) as part of the Sustainable Packaging Summit.

Here are five stand-out initiatives with a great chance of award glory (in my humble opinion). I have no insider knowledge, of course, but these all caught my eye for their innovative and differentiated approaches.

Firstly, we have Plastiques Venthenat, in collaboration with Citeo, Olga, Amcor, CEDAP, and Synerlink, with their Fully Recyclable Ready Yogurt FFS pack. Yoghurt cup packaging made of single (98.5%) raw material polystyrene is a worldwide innovation. This new pack promises to optimise the efficiency of the whole recycling chain process, from sorting to new recycled material applications. It will allow yoghurt producers to claim their packaging is fully recyclable. This has been shortlisted in the pre-commercialized Recyclable Packaging category.

Next, Amcor’s Quantum technology offers a lightweight finish for PET (Polyethylene Terephthalate) bottles, slashing more than 50% of the material and weight from the bottle’s finish. This results in cost-efficiency and a reduction in carbon emissions. It has been nominated in the pre-commercialized Climate category.

A collaboration between Chilean reusable packaging company Algramo, digital wallet providers MACH, and Coca Cola Andina is helping to promote packaging reuse in universities. In November of last year, Algramo, in partnership with the Pontificia Universidad Católica de Chile and Coca-Cola Andina, launched the first pilot of its beverage container reuse project. The pilot managed to keep more than 800 containers in circulation, achieving a reuse of 72% and a positive reception. Following this success, the pilot will begin its second phase with MACH, with 22 vending machines on different university campuses in the Metropolitan Region.

Krysteline Technologies, another contender, offers global solutions for glass processing. Their systems handle various types of glass—from containers and flat glass to pharmaceutical borosilicate and photovoltaic cells—transforming them into ultra-low CO2 products for diverse markets, including Remelt. This initiative is shortlisted in the commercialized Best Practice category.

Finally, Rotomac’s ICEBREAKER 167 – CORELESS machine stands out for its revolutionary method of producing coreless aluminium foil rolls. Developed under the ROTOMAC brand by IMS TECHNOLOGIES, this technology dramatically cuts down on carbon emissions and paper usage, while offering substantial savings in stock and logistical expenses. It is nominated in the pre-commercialized Climate category.

The Sustainability Awards are part of a packed agenda at the Sustainable Packaging Summit. Come and join us! You can find out more and book here.

Leading brand owners, retailers, and packaging suppliers trust the Innovation Zone to stay ahead with the latest packaging innovations. Contact me to learn how membership can enhance your company’s understanding.
Until next time. Happy innovating.

ThePackHub Ltd Albany House, 14 Shute End, Wokingham, Berks, RG40 1BJ. Tel: 0118 963 9990 . Email us >